Imagine a day when you run into the office to find your email box organized with only priority emails waiting for your response, your social marketing humming along, your top 5 income generating sources attended to through a consistent follow up system and there is a prospecting list sitting at your desk ready for you to convert to clients.
No, this doesn’t just happen in fairy tales. Finding a great assistant who can support you in the growth of your business and increase your quality of life is attainable. There are 5 simple steps;
1. Know what you need your assistant to do
2. Take your time in hiring the right fit
3. Create a clear blue-print of what you need your assistant to do and by when
4. Share your business goals and your vision with them so that they can help you reach them
5. Don’t micromanage, instead, empower them
Will they be perfect right off the bat? Maybe, maybe not. But for certain, setting a solid framework topped with time for experience will create amazing results.
Most professionals understand and appreciate the power a professional assistant can bring to them and their business. You would never expect your heart surgeon to manage the anaesthetic and your vital signs on top of operating delicate surgery, all at the same time. You in fact would expect them to focus on your heart and let the other experts on their team do what they do best.
So then, are you a professional that does everything yourself? Or do you focus on your strengths and what you like to do and hire appropriate talent to do the rest?
What should you, the business owner, be doing? Making personal contact with your key clients- future, present and past. Your team should be doing the rest, within their regulations of course.
Pick 5 of your top tasks that will create or sustain income generation for your business, its growth and its overall success. It’s crucial you know what your top income generating activities are; these are the fuel of your operation.
Don’t expect your assistant to be a clairvoyant, sit down with them and let them know what is important in your business and why. Together create goals, a plan of direction and expectations with a reasonable system to measure results. Then let them do it.
As Henry Ford once said “Coming together is a beginning. Keeping together is progress. Working together is success.”
Nina Campbell has been a REALTOR® for the past 18 years in the Greater Vancouver area. Passionate about the real estate profession, Nina began actively teaching within the real estate industry. http://www.ninacampbell.ca
Combining her talent for adult training with her extensive experience and knowledge in Real Estate, Nina Campbell created an organization focused on Training Programs, a real estate Specific Career Center and Community for Professional Real Estate Assistants. PRA Training is a skill-building and support program for existing and current real estate assistants. http://www.pratraining.com
Taking her own principles for developing successful businesses, Nina has written a book, soon to be published, on Business Building and enjoys speaking to groups interested in developing a solid Foundation for their own business success.
You can contact Nina Campbell Direct at nina@pratraining.com.
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