In this article you will find a couple great tips to help you optimize your LinkedIn account for the search engines.

You can also optimize for your LinkedIn account as a realtor by changing the three different website links to have the appropriate search engine optimized anchor text.

Here is step by step instructions for changing that anchor text in your profile.

Step 1. Log in to your account.

Step 2. Wave your mouse over the profile button. What you will see is a drop down menu that says edit profile, view profile, recommendations, and profile organizer.

Step 3. Click on edit profile and scroll down the page until you see the text that says websites. You have three different links that leverage on your profile page.

Step 4. Click on the edit button. After you do that you will see another drop down menu. Click on the bottom option that says (other). That will make the space you need to put your URL in place. You will see a slot next to the place you put the URL that says Tittle. That tittle will become anchor text.

A Couple of Notes about changing the Anchor Text in Your Profile.

You don’t want to put three links to the same page on your website. Google will only recognize the authority of one link with on anchor text per page that anchor text is located on. Call one of those webpages (your city name realtor) that web page should talk about you and your company. Make the second page have the anchor text (your city name real estate) make that the home page of your website. Then make the last anchor text be (your city name and mls search) put the page of your website with the mls search.

You can also optimize your account by customizing your LinkedIn URL. By default your LinkedIn URL has a bunch of numbers and other stuff.

Here are the steps to customize your URL.

Step 1. Log in to your account.

Step 2. Wave your mouse over the profile button. What you will see is a drop down menu that says edit profile, view profile, recommendations, and profile organizer.

Step 3. Look about half way down your profile page and you will see your LinkedIn URL. Just click on the button next to it that says edit.

Search engines look at URLs as an indication where they webpage belongs in the search results.

So I would include the primary city you service along with the term realtor or real estate in the URL. This is easy and only takes a second. You’ll also find that when you optimize your LinkedIn URL its easier to share and easier for people to remember.

I sell Franklin TN Real Estate Agents With this website that focuses on the Real Estate for sale in Franklin TN You can look through it for examples if you would like to become more successful with your real estate business.

The downturn in the economy put a lot of home owners in the shape where they are having their homes repossessed, or they are working with their mortgage companies who loaned the money in the first place to sell the properties. It just makes sense that the working to sell the property at a short sale is the preferred choice. Short sales are not hanging around long because people realize the value they are receiving when they purchase someone’s loss. You have to know some things about doing so before making the decision to search into this endeavor.

You may be the person taking care of finances in your household, and have decided that there is not way you can continue to afford your mortgage payments. If that is the case, speaking with your loan offices will help you figure out if you can negotiate, in an effort to return your family to a better financial position.

First of all, you must consider if you are able to take advantage of what a short sale can offer. In short, not everyone can meet the qualifications needed to receive this type of help. You will have to show proof that you are suffering under a financial hardship prior to benefiting from a short sale. On the other hand, it could be that you are searching for a good deal you can take advantage of in your search for a home. In that case, go speak with your personal lending officer at your financial institution and ask if you can take a loan out and find out the amount you can get.

Added to that, you should be sure that you can wait for a good length of time before taking possession of that new home. With the great deal of paper work involved you just have to know that getting in all in order will just take time to accomplish. First of all, the owner must be satisfied that they will be able to relinquish their financial responsibility for the home being sold. This just takes time, and patience is a virtue. Think of it this way, you don’t want to be loaded down in legal issues after you have located your dream home. The responsible lending institution will have a good bit to say about what will become of the home because after all, the money in question was theirs. Short sales are a good way to get a nice home, but to be sure it will take some real patience to wait for the final decision concerning the sale. This can even occur when all the legal issues are correct. Much of the delay is created because of all the shuffling back and forth from principles to attorneys.

The truth is that however you get involved in short sale homes, you will be pleased that you did, regardless is that involvement is resolving a financial hardship or acquiring your dream home at a greatly reduced price.

Lance Mohr is a full time, full service licensed broker associate with Keller Williams Realty. He has many years of experience helping families buy and sell Tampa short sales. You can get more information about Tampa REO on my website. Please feel free to copy any of his articles as long as you credit the author and retain the link to his website above.